UPDATE: I recently changed the site from SimpleIPAddress.com to ipNotebook.net Click here for more info
Completed a new weekend project… www.simpleipaddress.com
If you’re like me and use a cable internet service, your IP address changes on a regular basis… when the power goes out, you disconnect your modem to reset it, or whenever your ISP feels like changing it.
RSS and Email subscriptions are great ways to improve the traffic and brand recognition of your web site or blog. However, few site owners know of a simple UI tweak that can make a HUGE difference in your subscription rates.
Simply change “Subscribe” to “Get Updates“
This has been stirring up some controversy lately in and around the journalism field over the past few days.
The Internet Manifesto – How journalism works today. Seventeen declarations.
What originally started as small declaration by a few German bloggers has recently been translated into English and several other languages and has quickly turned into the front line of the fight between “traditional” journalism and the web.
Since I work in both the print and the web side of this issue, it’s interesting to see how these declarations play out from both perspectives.
Here’s a nice little tid-bit I found today… Amazon.com has (unofficially) launched a URL shortening service for it’s products.
This really doesn’t come as a huge suprise, considering Jeff Bezos has invested in Twitter and the huge explosion in Twitter’s popularity lately, it only make sense that they would harness this power to integrate with their services.
First, find the product ID of the item you’d like to distribute… in this case, let’s use Amazon’s Kindle eBook reader: B00154JDAI then simply add it to the url http://amzn.com/ like this http://amzn.com/B00154JDAI
As I’m watching the Tonight Show with Jay Leno, the second guest tonight is the lead actor in a 1 second SuperBowl commercial for Miller High Life. I had heard about this on CNN, Yahoo! News, and a few other news feeds I subscribe to and really haven’t given it much thought until now.
However, as I’m watching this, I’m starting to realize that this is actually a genius piece of marketing by Saatchi & Saatchi of New York.
Think about it… they may have only bought a one second spot during the Superbowl, but they’re getting a ridiculous amount of publicity… simply because it’s different.
After all, this guy isn’t on the tonight show because he delivered a brilliant piece of acting in less than a second. He’s there because the advertising is new, creative, and therefore causing a buzz.